The brief came in as a v2 — the first pass used standard CSS transitions and read as generic SaaS-explainer motion. We rebuilt the motion language from first principles: a discrete five-step blur cascade instead of a smooth filter transition, giving every reveal a photographic focus-pull quality; a single deliberate camera zoom per card, timed to the primary action; a physical scale-settle pulse on key moments like a score stamp landing. Four cards, four pipeline stages, each with exactly one cinematic moment — calm setup, one dramatic beat, deliberate hold, clean exit. The system now runs as the homepage’s primary product explainer in place of the static screenshot section. Watch the full sequence play out live.