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SHIFT London Collective: A bespoke digital storefront tailored for modern urban aesthetics.
SHIFT London Collective: A bespoke digital storefront tailored for modern urban aesthetics.
SHIFT London Collective: A bespoke digital storefront tailored for modern urban aesthetics.
A futuristic brand experience that boosted total website traffic by 48%.
A futuristic brand experience that boosted total website traffic by 48%.
A futuristic brand experience that boosted total website traffic by 48%.
SHIFT needed to bridge underground culture with corporate strategy. We engineered a dual-aesthetic interface balancing immersive nightlife visuals with Swiss-style precision. This redefined their digital perception, driving a 48% surge in traffic and unified brand authority.
SHIFT needed to bridge underground culture with corporate strategy. We engineered a dual-aesthetic interface balancing immersive nightlife visuals with Swiss-style precision. This redefined their digital perception, driving a 48% surge in traffic and unified brand authority.
SHIFT needed to bridge underground culture with corporate strategy. We engineered a dual-aesthetic interface balancing immersive nightlife visuals with Swiss-style precision. This redefined their digital perception, driving a 48% surge in traffic and unified brand authority.
Year
2025
Services
/
Framer development
/
Branding & identity
/
Custom CMS solutions
Category
/
Corporate
/
Portfolio
/
Professional Services
Duration
12 weeks
Live Website ↗
Impact
Impact
Impact
0%
Increase in total visitors in the first 3 months
0%
Increase in total visitors in the first 3 months
0%
Increase in total visitors in the first 3 months
0%
Uplift in click-through rate (CTR)
0%
Uplift in click-through rate (CTR)
0%
Uplift in click-through rate (CTR)
0%
Increase in conversion rate (Inquiries/Bookings)
0%
Increase in conversion rate (Inquiries/Bookings)
0%
Increase in conversion rate (Inquiries/Bookings)
Website Showcase Video
Website Showcase Video
Website Showcase Video
Background
My Client Contact: Kat Pesaran
Background
My Client Contact: Kat Pesaran
Background
My Client Contact: Kat Pesaran
A London-based creative event agency seeking a bespoke digital storefront to mirror their urban aesthetic.
SHIFT London operates at the volatile intersection of culture and commerce, managing diverse portfolios ranging from the Tate Modern to Garage Nation. Operating under the mantra "The Future Is Now," they sought to establish a unified brand image that could simultaneously appeal to underground art scenes and high-level corporate partners. They needed a digital home that was visually immersive yet professionally robust.
SHIFT needed to bridge underground culture with corporate strategy. To signal "The Future Is Now," we abandoned standard templates for a visual-heavy, cinematic layout. This "quiet but artistic" dark theme puts the events portfolio center stage, ensuring the work itself is the only protagonist.
SHIFT needed to bridge underground culture with corporate strategy. To signal "The Future Is Now," we abandoned standard templates for a visual-heavy, cinematic layout. This "quiet but artistic" dark theme puts the events portfolio center stage, ensuring the work itself is the only protagonist.
SHIFT needed to bridge underground culture with corporate strategy. To signal "The Future Is Now," we abandoned standard templates for a visual-heavy, cinematic layout. This "quiet but artistic" dark theme puts the events portfolio center stage, ensuring the work itself is the only protagonist.
All image assets including the map have been optimized to fit the dark theme.
All image assets including the map have been optimized to fit the dark theme.
All image assets including the map have been optimized to fit the dark theme.
Execution Overview
Execution Overview
Execution Overview
Engineering a dual-aesthetic interface in London fashion via a powerful custom CMS.
AethrDesign partnered with SHIFT to translate their "Future Is Now" ethos into a functional digital reality. We engineered a dual-aesthetic interface: using a dark, immersive "nightlife" visual language for their events portfolio while maintaining sleek, Swiss-style precision for their strategic offerings. To ensure long-term autonomy, we deployed a custom CMS that allows their team to update high-profile IP and event case studies instantly. The result: a 48% surge in traffic and a cohesive brand identity that commands authority across both art and industry.
The contact page
The contact page
The contact page
The footer
The footer
The footer
Previously relying on static Google Slides for pitches, the team needed agility. We built a bespoke CMS that allows 100% in-house updates, enabling them to showcase new IP instantly and secure vital Arts Council England funding.
Previously relying on static Google Slides for pitches, the team needed agility. We built a bespoke CMS that allows 100% in-house updates, enabling them to showcase new IP instantly and secure vital Arts Council England funding.
Previously relying on static Google Slides for pitches, the team needed agility. We built a bespoke CMS that allows 100% in-house updates, enabling them to showcase new IP instantly and secure vital Arts Council England funding.
What My Client Says
What My Client Says
What My Client Says
Exceptional Framer developer – unmatched expertise and dedication!
Working with Chevis has been an absolute game-changer for our project. Their technical know-how with Framer is second to none — they don’t just know the platform, they push its limits to deliver results you didn’t think were possible. Complex interactions, pixel-perfect layouts, and seamless performance all came together flawlessly.
What truly sets Chevis apart is their commitment and dedication. They treated our project as if it were their own, consistently going above and beyond to meet tight deadlines and refine even the smallest details. Whenever a challenge appeared, they were quick to find creative solutions, ensuring everything worked perfectly and looked incredible.
If you’re looking for someone who combines deep technical expertise with relentless focus and genuine pride in their work, Chevis is the person to call. We couldn’t recommend them highly enough!
Exceptional Framer developer – unmatched expertise and dedication!
Working with Chevis has been an absolute game-changer for our project. Their technical know-how with Framer is second to none — they don’t just know the platform, they push its limits to deliver results you didn’t think were possible. Complex interactions, pixel-perfect layouts, and seamless performance all came together flawlessly.
What truly sets Chevis apart is their commitment and dedication. They treated our project as if it were their own, consistently going above and beyond to meet tight deadlines and refine even the smallest details. Whenever a challenge appeared, they were quick to find creative solutions, ensuring everything worked perfectly and looked incredible.
If you’re looking for someone who combines deep technical expertise with relentless focus and genuine pride in their work, Chevis is the person to call. We couldn’t recommend them highly enough!
Exceptional Framer developer – unmatched expertise and dedication!
Working with Chevis has been an absolute game-changer for our project. Their technical know-how with Framer is second to none — they don’t just know the platform, they push its limits to deliver results you didn’t think were possible. Complex interactions, pixel-perfect layouts, and seamless performance all came together flawlessly.
What truly sets Chevis apart is their commitment and dedication. They treated our project as if it were their own, consistently going above and beyond to meet tight deadlines and refine even the smallest details. Whenever a challenge appeared, they were quick to find creative solutions, ensuring everything worked perfectly and looked incredible.
If you’re looking for someone who combines deep technical expertise with relentless focus and genuine pride in their work, Chevis is the person to call. We couldn’t recommend them highly enough!
Exceptional Framer developer – unmatched expertise and dedication!
Working with Chevis has been an absolute game-changer for our project. Their technical know-how with Framer is second to none — they don’t just know the platform, they push its limits to deliver results you didn’t think were possible. Complex interactions, pixel-perfect layouts, and seamless performance all came together flawlessly.
What truly sets Chevis apart is their commitment and dedication. They treated our project as if it were their own, consistently going above and beyond to meet tight deadlines and refine even the smallest details. Whenever a challenge appeared, they were quick to find creative solutions, ensuring everything worked perfectly and looked incredible.
If you’re looking for someone who combines deep technical expertise with relentless focus and genuine pride in their work, Chevis is the person to call. We couldn’t recommend them highly enough!
Kat Pesaran
(SHIFT London, Creative Director)
AethrDesign™
AethrDesign™
AethrDesign™
(2021-26™)
